Through its excellent location off the A1 motorway and its strong retailer mix, including an adjacent IKEA store, Haid Center near Linz draws from an extensive catchment in excess of 1 million inhabitants. This popular centre benefits from high footfall and sales density.
The Investment Strategy
- Acquired in 2012 by the ECE European Prime Shopping Centre Fund I
- Attractive retailers TK Maxx and Hervis were newly bought to Haid Center
- The tenant mix has been optimised and several units have been “right sized”
- The gastronomy area has been comprehensively refurbished, introducing new attractive restaurants and adding an outside seating terrace.